Category
Branding Design

Context
570-463-dw
Logotype Design

Year
2019

The mandate of this project is to design a logo and brand identity for Liv, a fictional Montreal-based greenhouse café.

Approach

Since Liv is based in Montreal, the seeds of maple tree, Canada’s official arboreal emblem, was used as an inspiration for the logo. Additionally, considering their eco-friendly mission, it was important to differentiate them from other competitors and keep the branding fun and fresh, by using two colourful shades of green.

Solution

The outcome of this project is a simple and sleek logotype which properly articulates Liv’s nature-oriented goals.

Liv Business Cards

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